Documentary filmmaking captures real-life events and narratives, creating stories that inform, inspire, and provoke thought. A crucial tool in this process is the documentary filmmaking deck, a detailed blueprint that can captivate potential collaborators, funders, and distributors. But what exactly is a documentary filmmaking deck, why is it important, and how do you create one?
This article explores these questions, highlighting the essential elements of a documentary filmmaking deck, its role in securing support and resources, and the steps to craft an effective one. Understanding this tool can help turn your documentary ideas into reality.
Cover photo by Nik

What is a Documentary Filmmaking Deck?
A deck in documentary filmmaking is a comprehensive presentation that outlines the core aspects of a documentary project. It serves as a visual and textual pitch document that provides a snapshot of the filmmaker’s vision. The primary goal of a deck is to communicate the project’s concept succinctly. It shows the themes, narrative structure, and production needs to stakeholders, helping them understand and get excited about the potential documentary.
In a nutshell, it’s a mood board for visual storytellers to apply for projects and commissions. It shows all the information investors and collaborators need to understand the creative project. These can be made very professionally, with text and images, a project pamphlet if you will. Or, for budget-conscious documentary storytellers, printed black text on white paper.

Components of a Documentary Filmmaking Deck
Title Page
The title page includes the documentary’s working title, the filmmaker’s name, and contact information. It sets the tone for the deck and provides essential details at a glance.
Logline
A brief, compelling summary of the documentary, usually one or two sentences. The logline should capture the essence of the story and its unique angle.
Synopsis
A more detailed description of the documentary’s story, typically one or two paragraphs. It provides an overview of the main themes, subjects, and the arc of the narrative.
Director’s Statement
This section includes a personal note from the director, explaining their motivation and vision for the project. It often addresses why the story is important and the director’s connection to the subject matter.
Subject/Characters
An introduction to the main subjects or characters of the documentary. This section should highlight who they are, their significance to the story, and what makes them compelling.
Visual Style and Tone
A description of the documentary’s visual and stylistic approach. This can include references to other works, specific cinematographic techniques, and the overall tone of the film.
Structure and Outline
An outline of the documentary’s structure, including a breakdown of key segments or acts. This helps in understanding how the story will unfold throughout the film.
Sample Footage/Images
Including sample footage or representative images can provide a visual taste of the documentary. This helps stakeholders visualize the final product.
Market and Audience
An analysis of the target audience and the potential market for the documentary. This section addresses who will be interested in the film and why.
Budget and Funding Needs
A preliminary budget outline and funding requirements. This section should detail the financial aspects, including how much money is needed and how it will be used.
Production Timeline
A timeline of the production process, from pre-production through to post-production and release. This helps stakeholders understand the project’s timeline and key milestones.
Significance of a Documentary Filmmaking Deck
A well-crafted deck is indispensable in the documentary filmmaking process for several reasons:
- Clarity and Focus: It helps filmmakers clarify their vision and structure their projects coherently.
- Pitching Tool: It serves as a persuasive tool when pitching the project to investors, grants, production companies, and collaborators.
- Fundraising: A comprehensive deck can attract potential funders by clearly outlining the project’s scope, budget, and financial needs.
- Guidance Document: It acts as a roadmap for the filmmaking team, ensuring everyone is aligned with the director’s vision and the project’s goals.
NB: If you are looking for a real-world example, please look at Steffan Roe Griffiths’ Skate in Japan treatment here.

First Documentary Deck?
If you are finding it difficult to start, or move forward with your deck, and need some help; think about AI. ShotDeck AI is reshaping the landscape of film pitch deck creation, by harnessing the capabilities of artificial intelligence.
Having help with the words or finding the right tone can be a huge benefit, getting you one step closer to bringing your creative visions to life. Not only will it make your presentation stand out, but will also secure funding more effectively.
Example of a Documentary Filmmaking Deck
Here’s a hypothetical example based on a fictional documentary project:
Title Page
Title: Echoes of the Past
Director: Jane Doe
Contact Information: janedoe@example.com | (555) 123-4567
Logline
In Echoes of the Past, we follow three survivors of historical atrocities as they revisit the sites of their trauma and share their stories of resilience, reconciliation, and the search for justice.
Synopsis
Echoes of the Past explores the haunting legacy of historical atrocities through the personal journeys of three survivors. Each subject revisits locations that shaped their harrowing experiences, offering intimate reflections on their paths to healing. The film interweaves these narratives to examine how history’s darkest moments continue to resonate and how individuals and communities strive to come to terms with their past.
Director’s Statement
As the granddaughter of a Holocaust survivor, I’ve always been drawn to stories of historical trauma and resilience. Echoes of the Past is a deeply personal project. I aim to create a documentary that not only educates but also fosters empathy and understanding, highlighting the universal themes of pain, recovery, and the enduring human spirit.
Subject/Characters
- Anna Kovacs: A Holocaust survivor who returns to Auschwitz for the first time in 70 years.
- Samuel Mburu: A Rwandan genocide survivor who now works as a reconciliation facilitator in Kigali.
- Maria Fernandez: A former political prisoner from Chile’s Pinochet era, sharing her story with young activists.
Visual Style and Tone
Echoes of the Past will adopt a contemplative and respectful tone, utilizing a mix of archival footage and contemporary interviews. The visual style will be intimate, with close-up shots capturing the raw emotions of our subjects. The use of natural lighting and handheld cameras will create an immersive, authentic feel.
Structure and Outline
Act 1: Introduction to the Subjects
- Introduction of Anna, Samuel, and Maria.
- Background on the historical events they survived.
Act 2: Revisiting the Past
- Anna’s visit to Auschwitz.
- Samuel’s return to his childhood village.
- Maria’s trip to the former prison where she was held.
Act 3: Paths to Healing
- The personal healing journeys of each subject.
- The impact of their stories on their communities.
Act 4: The Quest for Justice
- Efforts to seek justice and reconciliation.
- Reflections on the importance of remembering and educating future generations.
Sample Footage/Images
(In the actual deck, this section would include links to sample footage or embedded images representative of the film’s visual style.)
- Photo of Anna Kovacs at the entrance to Auschwitz.
- Clip of Samuel Mburu leading a reconciliation workshop.
- Image of Maria Fernandez at a memorial for political prisoners.
Market and Audience
Echoes of the Past targets a diverse audience, including:
- History enthusiasts.
- Human rights advocates.
- Educational institutions.
- Documentary film festivals.
The film’s themes of resilience and justice are universal, appealing to viewers who seek profound, thought-provoking stories.
Budget and Funding Needs
Total Budget: $500,000
Funding Needed: $300,000
Budget Breakdown:
- Pre-production: $50,000
- Production: $200,000
- Post-production: $150,000
- Distribution and Marketing: $100,000
Production Timeline
Pre-production: 3 months
- Research and planning
- Securing interview subjects
- Location scouting
Production: 6 months
- Filming interviews and location shots
- Collecting archival footage
Post-production: 4 months
- Editing
- Sound design and scoring
- Final cut and color grading
Distribution: 3 months
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- Film festival submissions
- Marketing campaign
- Screening and release
This example deck provides a structured and detailed overview of a documentary project, aiming to give potential investors, collaborators, and stakeholders a clear understanding of the film’s vision, scope, and needs.

Final Words
Creating a deck for a documentary film is an essential step that can significantly influence the project’s success. It is a versatile tool that helps filmmakers articulate their vision. It has the potential to attract funding and secure collaborations.
By meticulously crafting each component of the deck, filmmakers can effectively communicate the unique potential of their documentary. It then paves the way for a compelling and impactful film.